Where design
expertise meets ecommerce

Q: What makes Ursus themes different from other Shopify themes?

Where they come from. Most themes are built by people who make themes. Ours come from ten years of being paid to make other people's stores sell, so the merchandising and conversion decisions were made under real pressure before they became settings.

We combine years of ecommerce experience with thoughtful design and Shopify expertise to build themes that help brands create better shopping experiences and sell with confidence.

Built for commerce

Made for merchants

Engineered for performance

Designed to elevate

Backed by award studio

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We know what makes a store work

Looking good is the easy part. The work is making products easy to find, easy to understand, and easy to buy.

A vertical step progress bar with five stages: Discovery, Merchandising, Conversion, Checkout, and Retention with Retention checked as complete.

Shopping experience

Clear, intuitive journeys designed around how people actually shop.

User interface mockup showing a webpage layout with a central image of a man wearing sunglasses and a black jacket, surrounded by text blocks on the right and a vertical list of feature names on the left including Image galleries, Image hotspot, Image rollover, Image zoom, Lookbooks, Product options, and Usage information.

Merchandising

Room for your products, collections, promotions, and the story sitting behind all of them.

Online shopping interface showing an orange puffer jacket with hood on the left, and options to select color, size, product features, quantity, and buttons to add to cart or buy now on the right.

Conversion focused

Thoughtful layouts and interactions designed to keep product discovery and purchase actions clear.

Wireframe layout of a webpage with a large header image at the top, five smaller images below it, a sidebar menu on the left, and a grid of product or content cards with text and images in the central area.

Your store.
Your way

Change what you want, when you want, without booking a developer for every edit.

Flexible sections

Create unique layouts with ease.

Rich merchandising

Showcase products, promotions, and stories.

No-code customisation

Shape your storefront without touching code.

Built for Shopify

Made around Shopify's native architecture.

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Horizontal blue and green light beam fading into black background from left to right.

Fast should
be the standard

Beautiful storefronts shouldn't come at the cost of performance. We build with speed and efficiency in mind from the start.

Lightweight

Efficient code and optimised assets are used with performance in mind across supported devices.

Responsive

Layout, spacing, and crops rebuilt per screen rather than scaled down.

Performance-first

Every detail is weighed against its performance cost to keep the experience fast and smooth.

Make your
brand feel worth more

We craft every detail to make your store feel more distinctive, polished, and premium.

Visual direction

Typography, spacing, and composition that build a stronger brand presence.

Considered interactions

Every touchpoint is deliberate - nothing moves without purpose.

Premium by design

A refined visual system that helps your store feel distinctive and credible.

Attention to detail

Care in the small things that elevate the entire shopping experience.

Built on
award-winning expertise

Ursus is backed by Bearplus, an award-winning digital studio creating distinctive digital experiences for brands around the world.

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Awards won

Recognized by Awwwards, FWA, and CSS Design Awards.

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Years of expertise

Bearplus has been designing and developing digital experiences since 2016.

Need something more custom?

Ursus focuses exclusively on Shopify themes. For brands looking for a fully custom experience, Bearplus offers bespoke design and development.

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Three-dimensional transparent crystal-like object resembling a stylized animal face, reflecting a spectrum of colors on its facets, set against a dark gradient background.

Transparent crystal sculpture shaped like a stylized face with rainbow colors reflecting inside, set against a black background.

If some things wouldn’t be clear, some answers

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Reach us at Support center or Contact us

What makes Ursus themes different from other Shopify themes?

Ursus themes are built by the Bearplus team, drawing on its experience designing and developing digital products and storefronts for brands.

How do you know what actually sells?

We watched it happen. A hundred client stores across apparel, beauty, homeware and more means we have seen which layouts move product and which ones only photograph well. What made it into the themes is what kept working across all of them, not what looked best in a portfolio.

How do you stop visual detail from slowing stores down?

Motion and imagery get a performance budget the same as anything else we build, and whatever costs more than it gives back does not ship. The score above comes from testing against a large catalogue.

Do you take on custom design and development?

Ursus is themes only. Bearplus handles bespoke work, so if a theme cannot get you there, tell us what you need and we will say plainly whether we are the right studio for it.

Are more themes coming?

Yes, though we would rather ship few and maintain them properly than release a new one every quarter. Each theme we publish is one we intend to support for years.

Dedicated support

Get reliable support from our team to help you build and manage your store with confidence.

Free theme updates

Keep your store up to date with free updates designed to follow Shopify standards and trends.

Built for commerce

Create a polished storefront with flexible sections and powerful features designed to support your sales.

Performance tested

Deliver a fast shopping experience with a theme tested to meet Shopify performance standards.

Start your free
theme trial today

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Discover Arctos

Where designexpertise meets ecommerce

We know what makes a store work

Your store. Your way

Fast should be the standard

Make yourbrand feel worth more

20+

10+